Co-Elite, Inc. Privacy Policy

Last Updated: June 25, 2025

Your privacy is important to Co-Elite, Inc. ("Co-Elite," "we," "us," or "our") and we are devoted to the protection of your personal information. The purpose of this Privacy Policy is to inform you on what information we collect, how we collect it as well as the choices that you have. Please read this Privacy Policy before downloading our mobile application.

By downloading and using our mobile application you are acknowledging that you have read, understand, and consent to all the terms of this Privacy Policy and the Terms of Use. While we maintain a website, the full Co-Elite service is only available through our mobile application. As our services change, the Privacy Policy may be subject to change as well so check back for occasional updates.

Collection and Use of Personal Information

Information collected from you is highly dependent on how you use and interact with our service. Information is collected in a number of ways including how you browse the service, information you provide, content that you share as well as automatically provided information. If you do not provide us with enough information, Co-Elite may not be able to offer you with some or all of our services.

Information We Collect Automatically

We automatically collect certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Services, and other technical information. This information is primarily needed to maintain the security and operation of our Services, and for our internal analytics and reporting purposes.

Like many businesses, we also collect information through cookies and similar technologies.

The information we collect includes:

Log and Usage Data. Log and usage data is service-related, diagnostic, usage, and performance information our servers automatically collect when you access or use our Services and which we record in log files. Depending on how you interact with us, this log data may include your IP address, device information, browser type, and settings and information about your activity in the Services (such as the date/time stamps associated with your usage, pages and files viewed, searches, and other actions you take such as which features you use), device event information (such as system activity, error reports (sometimes called "crash dumps"), and hardware settings).

Device Data. We collect device data such as information about your computer, phone, tablet, or other device you use to access the Services. Depending on the device used, this device data may include information such as your IP address (or proxy server), device and application identification numbers, location, browser type, hardware model, Internet service provider and/or mobile carrier, operating system, and system configuration information.

Application Data

If you use our application(s), we also may collect the following information if you choose to provide us with access or permission:

Mobile Device Access. We may request access or permission to certain features from your mobile device, including your mobile device's calendar, camera, social media accounts, storage, reminders, and other features. If you wish to change our access or permissions, you may do so in your device's settings.

Mobile Device Data. We automatically collect device information (such as your mobile device ID, model, and manufacturer), operating system, version information and system configuration information, device and application identification numbers, browser type and version, hardware model Internet service provider and/or mobile carrier, and Internet Protocol (IP) address (or proxy server). If you are using our application(s), we may also collect information about the phone network associated with your mobile device, your mobile device's operating system or platform, the type of mobile device you use, your mobile device's unique device ID, and information about the features of our application(s) you accessed.

Push Notifications. We may request to send you push notifications regarding your account or certain features of the application(s). If you wish to opt out from receiving these types of communications, you may turn them off in your device's settings.

This information is primarily needed to maintain the security and operation of our application(s), for troubleshooting, and for our internal analytics and reporting purposes.

Information We Collect By Account Type

Co-Elite is currently 100% free to use. We do not collect payment information or charge for any services at this time. If we decide to add premium or paid features in the future, we will update this Privacy Policy to reflect any changes in our data collection practices.

Athlete Accounts

To create an athlete account, we collect the following mandatory information:

  • First and last name
  • Email address (used as login credentials)
  • Password (for account security)
  • Location (country, province, city)
  • Date of birth (we collect this to determine eligibility year for athletic recruitment, ensure compliance with child data protection laws, and allow coaches to filter athletes by class year or age group, a standard practice in recruiting)
  • Height
  • Sport
  • Sport category
  • Position
  • Status (recreation, committed, free agent)

Optional information for athlete accounts may include:

  • Weight
  • Personal statement (bio)
  • Accomplishments
  • Contact information
  • Career aspirations
  • Community involvement
  • Education details
  • Profile image
  • Any media uploads to their profile

Coach Accounts

To create a coach account, we collect the following mandatory information:

  • First and last name
  • Email address (used as login credentials)
  • Password (for account security)
  • Location (country, province, city)
  • Sport
  • Sport category
  • Title (e.g., head coach)

Optional information for coach accounts may include:

  • Current team
  • Organization
  • Level of play
  • Personal statement (bio)
  • Accomplishments
  • Contact information
  • Education details
  • Profile image
  • Any media uploads to their profile

Student Accounts

To create a student account, we collect the following mandatory information:

  • First and last name
  • Email address (used as login credentials)
  • Password (for account security)

Optional information for student accounts may include:

  • Personal statement (bio)
  • Accomplishments
  • Career aspirations
  • Community involvement
  • Education details
  • Profile image
  • Any media uploads to their profile

Educational Pages

Our app includes educational pages about organizations and institutions. These pages are created by our team using publicly available resources and are not user accounts. Users cannot create or manage these educational pages.

Rising Stars Athlete Scholarship Data Collection

In connection with our Rising Stars Athlete Scholarship program, we collect additional information from scholarship applicants. This collection is necessary for the administration, evaluation, and fulfillment of the scholarship program.

Information We Collect for Scholarship Applications:

Mandatory Information:

  • Email address (primary contact for scholarship communication)
  • Parental/Guardian consent information (for applicants under 18), including parent/guardian name and email address
  • Primary sport
  • Athletic participation details (teams, activities, current involvement)
  • Personal letter (500 words or less) describing athletic aspirations and goals
  • Athletic portfolio information (either Co-Elite app profile details or external video links and supporting documentation)
  • Academic standing confirmation
  • Grade level and graduation timeline
  • Canadian citizenship confirmation
  • Accuracy confirmation and consent acknowledgements
  • Promotional consent preferences
  • Privacy acknowledgement

Optional Information:

  • Co-Elite profile completion commitment details
  • Co-Elite profile email (for app users)
  • Video highlight links (for non-app users)
  • Supporting documentation (athletic/academic resume or coach recommendation letter)
  • Additional achievements, recruitment experience, awards, and leadership roles
  • Intended university or college information

Special Considerations for Minors: For scholarship applicants under the age of 18, we require explicit parental or guardian consent for participation in the scholarship program and collection of personal information. We collect parent/guardian contact information to facilitate this consent process and for potential verification purposes.

Scholarship Data Retention:

  • Application materials are retained for the duration of the scholarship evaluation process and for a period of one year following the conclusion of the scholarship program for record-keeping and verification purposes
  • For scholarship recipients, we retain necessary information for the duration of the scholarship fulfillment period (up to November 30, 2025 for Grade 12 recipients, or up to November 30, 2026 for Grade 11 recipients)
  • Personal information is securely destroyed after the retention period expires, except where required to be retained for legal or regulatory compliance

Verification and Contact: We may contact applicants, their schools, coaches, or other relevant parties to verify information provided in scholarship applications if selected as finalists. This verification process helps ensure the integrity of our scholarship program.

Third-Party Service Provider: We use ScholarTree as our third-party service provider to process scholarship applications for the Rising Stars Athlete Scholarship program. ScholarTree collects and stores the initial application data on our behalf, but we manage the evaluation process and scholarship disbursement ourselves. All personal information collected through the scholarship application is shared with ScholarTree for application processing purposes. ScholarTree is contractually obligated to keep your information confidential and secure, and to use it only for scholarship application processing purposes.

Third-Party Sharing for Scholarship Administration: Scholarship recipient information may be shared with the recipient's chosen Canadian post-secondary institution for the purpose of disbursing scholarship funds directly to the institution. This sharing is facilitated through ScholarTree and is limited to information necessary for fund disbursement and verification of enrollment.

How We Use Your Information

We utilize your information, including personal data, for the following purposes:

Providing Support and Services: This includes delivering our Services, communicating with you about your access and use of them, responding to your inquiries, troubleshooting, and offering technical support, as well as other user service and support functions.

Analyzing and Improving Services and Operations: We aim to better understand how users engage with our Services, evaluate and enhance our offerings and operations, and develop new Services. This may involve conducting surveys and other evaluations, such as user satisfaction surveys, along with other research and analytical activities.

Personalizing Content and Experiences: We tailor content displayed on our Site and App and within our Services, offering location customization and personalized assistance, and enhancing your overall experience.

Advertising, Marketing, and Promotional Purposes: We reach out to you with relevant advertisements, assess and improve our ad campaigns, send newsletters or offers we think may interest you, inform you about our Services, and manage promotions.

Securing and Protecting Our Business: We work to safeguard our operations, assets, Services, and information technology resources. This includes investigating and taking action against fraud, unauthorized access, threats to safety, or any other misconduct.

Defending Our Legal Rights: We manage and respond to actual and potential legal disputes and claims, as well as establish, defend, or protect our rights or interests, particularly in the context of anticipated or ongoing litigation.

Auditing, Reporting, Corporate Governance, and Internal Operations: This involves financial, tax, and accounting audits; assessments of our privacy, security, and financial controls; compliance with legal obligations; and any actual or contemplated mergers, acquisitions, asset sales, or business restructuring.

Complying with Legal Obligations: We ensure compliance with laws and legal processes, including responding to warrants, subpoenas, court orders, and regulatory or law enforcement requests.

Our Use Of Cookies And Other Tracking Technologies

We and our third-party service providers use cookies, web beacons, local storage objects, pixels, session replay/screen capture, and other similar technologies to collect Technical Data as outlined in Section 1 above. We may combine this data with other personal information we collect from you (and our third-party providers may do so on our behalf).

Disabling Cookies: Most web browsers automatically accept cookies, but you can adjust your browser settings to block them if you prefer. The Help section of most browsers will guide you on how to prevent your computer from accepting new cookies, notify you when you receive a new cookie, or disable cookies entirely. Visitors to our Site and Services who disable cookies will still be able to browse certain areas, but some features may not function properly.

Third-Party Analytics: We use automated tools and applications, such as Google Analytics, to assess the usage of our Site and, where permitted, our App. We may also utilize other analytical methods to evaluate our Services. These tools help us enhance the performance of our Services and improve user experiences. These entities may use cookies and other tracking technologies, like web beacons or local storage objects (LSOs), to provide their services. To learn more about Google's privacy practices, please review the Google Privacy Policy at Google Privacy Policy. You can also download the Google Analytics Opt-out Browser Add-on to prevent your data from being used by Google Analytics.

Do-Not-Track: Currently, our systems do not respond to browser "do-not-track" requests. However, you can disable certain tracking as described in this section (e.g., by disabling cookies) and opt out of targeted advertising by following the instructions in the Third-Party Ad Network section below.

Third-Party Advertising: Currently, Co-Elite does not display advertisements within our application, and we have not partnered with any third-party ad networks. Should this change in the future, we will update this Privacy Policy accordingly.

Sharing Your Information

We may share your personal information with third parties in the following limited circumstances:

  • With service providers who help us operate our services (e.g., hosting providers and the third-party services listed in this policy).
  • When required by law or to protect our rights, property, or safety, or that of our users.
  • In connection with a business transaction, such as a merger, acquisition, or sale of assets.
  • With your consent, for example, when you choose to share your profile with coaches or colleges.

We do not sell your personal information to third parties. For users under the age of 18, we do not share their personal information with third parties for marketing purposes.

AI Feature and Third-Party Search Engines

Our app includes an AI feature that allows you to ask questions about schools. When you use this feature, your queries may be sent to third-party search engines, such as Bing or SerpAPI, to retrieve relevant information. These third parties may collect and use your search queries in accordance with their own privacy policies. We store search queries connected to your user account for a period of 24 hours to improve service functionality. After this period, while the connection to your user account is removed, we retain the queries to improve our AI model and service quality. These stored queries are eventually removed as we improve our service.

Third-Party Service Providers

We use third-party service providers to help operate our services, including:

  • Vertex AI for machine learning
  • Firebase for backend support
  • Google Cloud Platform (GCP) for hosting
  • Algolia for search functionality
  • ShakeBugs for reporting tools
  • ScholarTree for managing scholarship applications

These providers may process your personal information on our behalf, but they are contractually obligated to keep it confidential and secure.

Security Of Your Information

We have taken reasonable measures to safeguard the information we collect from loss, misuse, and unauthorized access, disclosure, alteration, and destruction. However, please understand that no data security measures can provide absolute security.

To help protect against unauthorized access to your password, phone, and computer, consider signing out after using a shared device, choosing a strong password that is difficult for others to guess, and keeping your login details confidential. We cannot be held responsible for any lost, stolen, or compromised passwords or for any activity on your account resulting from unauthorized password use.

Access To My Personal Information

You can change your personal information by logging into your account and updating your profile. Please keep in mind that copies of any information you've updated, modified, or deleted may still be accessible to users of our Services and the public in cached or archived pages of the Site or Application for some time.

Account Information

If you would at any time like to review or change the information in your account or terminate your account, you can:

  • Log in to your account settings and update your user account.
  • Contact us using the contact information provided or by emailing your request to support@co-elite.com.

Upon your request to terminate your account, we will deactivate or delete your account and information from our active databases. However, we may retain some information in our files to prevent fraud, troubleshoot problems, assist with any investigations, enforce our legal terms and/or comply with applicable legal requirements.

Users Under 18

Users Under 13: Our services are not intended for users under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13 without verifiable parental consent, we will take steps to delete that information from our systems. Users under 13 are not permitted to create accounts.

Users Aged 13–17: For users between the ages of 13 and 17 who create athlete accounts, we collect only the personal information necessary for the recruitment process, as listed above. We do not share their personal information with third parties for marketing purposes. Where required by law, we may seek parental consent for certain activities.

Your Options

We may send you promotional emails from time to time. You can opt out of these emails by following the instructions provided in the email. Please be aware that it may take up to 10 business days to process your opt-out request. Even if you choose to opt out of promotional emails, you may still receive emails regarding your account, the Services, or any other services you have requested or received from us.

Third Party Links

Our Site and Services may include links to third-party websites. Accessing and using these linked sites is not regulated by this Privacy Policy but rather by the privacy policies of the respective third-party websites. We are not liable for the information practices of these external sites.

California Privacy Rights

If you reside in California, you have the right to: (i) request the deletion of your personal information that we collected; (ii) opt-out of the sale of your personal information, to the extent a business actually sells your personal information; (iii) request that we disclose information about our collection and use of your personal information over the past 12 months including the specific pieces and categories of personal information we collected, what personal information we collect, use, disclose, or sell about you, the categories of sources of the personal information we collected about you, our business purpose for collecting the personal information, and for each category of personal information, the categories of third parties to whom the personal information was disclosed; and (iv) be free from discriminatory adverse treatment for exercising these rights.

Please note that these rights are subject to certain exceptions under applicable law. In order to protect your privacy and verify your request, we may require additional information from you.

a.) Instructions: You or your authorized agent can submit your request by sending us a message or initiating a chat with us through your account, by emailing us at the information below, or by calling us at 888-908-7124 (toll free). Account holders who log in may also submit verified requests through their account profile. In general, we will verify your request and your identity when you log-in to your account or provide your name, email address, or other profile information so that we may match it to information that we maintain about you. We may need to collect information from the requesting party to verify their identity or their status as an authorized agent, as the case may be, and may use a two-step process to confirm requests to delete. We will confirm receipt of your request within 10 days and will respond in full within 45 days (subject to an additional 45-day extension in certain circumstances). We are only obligated to respond to a request to know twice within a 12-month period. If you have questions or concerns about our privacy practices, or how to submit requests you may Contact Us through the methods listed in the "Contact Us" section.

b.) Information We Collect and Disclose: We have collected and use the categories of personal information from California residents within the last twelve (12) months as set forth in Section 1 for our business or commercial purposes described in Section 2. Section 3 describes the categories of third parties with whom we share your personal information. We do not disclose or sell personal information to third-parties for their "business purposes" or "commercial purposes" as such terms are defined in the CCPA, nor do we offer financial incentives associated with our collection, use, or disclosure of your personal information. Our collection, use and disclosure of personal information about a California resident will vary depending upon the circumstances and nature of our interactions with you.

c.) Shine the Light: California residents may request certain information regarding our disclosure of personally identifiable information about you to third parties' for their own direct marketing purposes. However, we do not currently disclose PII to third parties for their direct marketing purposes.

d.) California Minors' Rights: California residents under the age of 18 may submit a request to remove any content or information the resident has posted to the Services. The removal request only ensures any content or information posted by a California resident under 18 will not be publicly accessible. Such requests do not ensure complete or comprehensive destruction of the content or information from the Services or from our servers. To submit a removal request, contact us at the information provided below.

Canadian Privacy Rights

If you are located in Canada: In some exceptional cases, we may be legally permitted under applicable law to process your information without your consent, including, for example:

  • If collection is clearly in the interests of an individual and consent cannot be obtained in a timely way
  • For investigations and fraud detection and prevention
  • For business transactions provided certain conditions are met
  • If it is contained in a witness statement and the collection is necessary to assess, process, or settle an insurance claim
  • For identifying injured, ill, or deceased persons and communicating with next of kin
  • If we have reasonable grounds to believe an individual has been, is, or may be victim of financial abuse
  • If it is reasonable to expect collection and use with consent would compromise the availability or the accuracy of the information and the collection is reasonable for purposes related to investigating a breach of an agreement or a contravention of the laws of Canada or a province
  • If disclosure is required to comply with a subpoena, warrant, court order, or rules of the court relating to the production of records
  • If it was produced by an individual in the course of their employment, business, or profession and the collection is consistent with the purposes for which the information was produced
  • If the collection is solely for journalistic, artistic, or literary purposes
  • If the information is publicly available and is specified by the regulations

Changes to this Privacy Policy

This Privacy Policy is effective as of the date mentioned above. We may update or modify this Privacy Policy, as well as any of our other policies or practices, at any time. Users will be informed of these changes by posting the revised Privacy Policy on this page. Any modifications will take effect immediately upon being posted. In some cases, we may also choose to notify you about changes to our Privacy Policy through other means, such as a notice on the homepage or by sending you an email.

Contact Us

For all inquiries please contact us at:

info@co-elite.com

By Mail: Co-Elite Inc.

63 Seaview Blvd Charlottetown,

Prince Edward Island C1A 2Z9